A Leading PPC Paid Social Media Agency that drives an unbeatable ROI, globally.
Drive Sales, Subscriptions, Installs, Leads and Awareness at scale, today
Paid social ads with influencer content drive more results. Fact.
Our Paid Social & influencer marketing agency provides ambitious brands with the fast-track route to being dominant on social. With strategic influencer content, we help the best brands overcome the crowded minefield that exists. Undoubtedly, organic influencer and branded content can generate incredible results, when done well. But when this content is amplified effectively to the precise target audience at the right time, you can really scale things to the next level.
Social Media Platforms we Specialize in for PPC and Organic
Since 2023, it’s even more difficult than ever to gain organic reach on social media. Algorithms continually change and limit the reach of your followers. And this is where our PPC paid social media services come in, at House of Marketers.
Inigo Rivero
Our Managing Director
(Former TikTok Strategy & Partnership team employee)
Our PPC Paid Social Agency's Unique
6 Step Approach
Precise Granular Targeting
Granular targeting is paramount to succeeding with paid social advertising and has been for a long time. Paid social ads are a part of every top brand’s marketing strategy, but our levels of precision targeting go much further.
We match the audience demographic and interest data of our influencers with your target audience’s demographics and interests to drive unparalleled reach and budget optimisation.
Advanced Customer Acquisition Funnels
Using advanced marketing funnels, we scale your customer acquisitions through three key stages; awareness, engagement, and conversion. Carefully-crafted content is directed at your audience on their favourite platforms to transform your most engaged prospects into customers.
We first raise awareness among your target audience, then the same audience is encouraged to engage with different types of informative influencer content. Next, that same audience is served with conversion-driven content using heavy and direct calls-to-action (CTAs).
Authentic Ads that Convert
We know how generation Z and millennials think, and how to entice them with short, enticing advertisements. Our team will not just display your product or service in the ad. We will show it in action. When your target audience sees our Influencers using your products in practical life, we will help them add meaningful value to their lives.
Our paid media services use real people that are admired, using creative methods. Our agency’s secret catalysts help us to strengthen your brand image through trust, reliability, and credibility. Now, one of the best ways is to collaborate with influencers on TikTok.
Influencer Ad Content
Our KPI-driven influencer teams strategically create authentic content that actually drives actions. Our relationships and key communication skills enable us to efficiently produce content that converts.
That same content is utilised in data-driven paid social campaigns to convert your most engaged and savvy audiences, for highly profitable campaigns. Our influencer’s audiences also get precisely targeted with the ad content featuring their favourite influencers.
Audience Insights and Intelligence
Our paid social ad experts use dynamic real-time data to offer valuable insight into what your existing customers and target audience is looking for. Our team of experts will compile this data in a report that will help you make well-informed decisions.
For example, we help you get to know what content and types of influencers resonate with your target audience most to strike even stronger emotional chords with them. This helps us entice the audience to complete the call-to-actions (CTAs) you want.
Objective-Based Campaigns
At House of Marketers, we focus on the actions aligned with your marketing objectives. With our paid social services, we can generate enthusiasm, sales, project a credible image, and retain customers’ loyalty to your products/services.
Allow HOM to boost your brand awareness by targeting your audience on unsaturated platforms. Our go-getter, success-driven approach will help you to generate new customers.
OUR PROCESS
Our Paid Social PPC Campaign Process
Campaign Planning
We help you to diagnose your brand objectives, your audiences desires and assess relevant data to plan your paid social campaign.
Paid Social Campaign Launch
Our influencer team creates engaging influencer content assets and our paid experts use them to deliver results.
Access Results, and Optimise
We measure your campaign’s progress and optimise to generate more conversions or engagements, everyday.
Adaptable, Personalised Campaigns
We have an experienced team, equipped to deliver results whatever your brand’s mission or challenges may be. We build profitable, algorithmic campaigns from the ground up and reinvigorate existing ads that are underperforming.
Proven frameworks for Paid Social
The global teams within our Paid Social Agency proactively target your most engaged audiences through key stages of our proven conversion funnels. Our special formula matches audience personas with adaptive, relevant messaging and creative ads from social media influencers to drive performance.
We can extensively expand your reach with paid social ads, whilst targeting new and cold audiences, as well as implementing dynamic remarketing to send customers into the sales cycle.
Incredible Insights
Working with us gains you access to a standalone paid social team that spends all day every day on the TikTok, Facebook, and Instagram ads platforms. We’re a team that clearly understands the fine nuances and keeps 100% up-to-date with industry trends.
Empowering teams
with our Experienced Paid Social Experts
Our deeply experienced PPC (pay per click), paid social marketing experts have a significant advantage with years of proven experience in the field.
100+
Leading Brands
TikTok Paid Ads Management Services
Grow your audience by capturing them on the fastest-growing social networks with our data-driven, social-first creative TikTok Paid Ads management solution.
Assign our team to your next campaign and experience the most creative, authentic, engaging, and fun video content. Attract more people into your customer funnel via TikTok. Our team will be responsible for managing the process of ad creation, optimisation, and delivery.
Our strategy involves ensuring that the maximum number of relevant TikTok users watch your videos before translating the most engaged of them users into customers, allowing maximum returns on investment (ROI). We work with TikTok Influencers to create powerful content that conveys your message.
Facebook Ads Management Services
Our team of experienced Facebook ads management experts will work across key Facebook platforms, including the Facebook newsfeed and Facebook stories, to find, engage and convert your most valuable audiences using our unique, proven customer funnels.
We specialize in defining, tweaking, and managing parameters for each of your Facebook marketing campaigns. Our creative team works with the most powerful influencers to develop perfected ads with eye-catching content to attract your ideal customers.
The critical element here is to ensure that your ads reach the right audience at the right time. For this, our Facebook marketing specialists will monitor the real-time performance of each campaign and tweak your campaign for maximum ROI. The best part is that we can offer on-point paid social services that can be adapted to your brand, industry, and budget.
Instagram Ads Management Paid Social Services
House of Marketer’s paid social services for Instagram are beyond powerful. Our spearhead marketing delivery team will create an Instagram ad campaign that addresses the pain points of your potential audience. We use Instagram influencers to create high-converting content endorsing your brand. This image and video content is utilised in Instagram Ads, and can be scaled to your audience across Instagram’s platform ecosystem; Instagram Posts, IGTV, and Instagram Stories.
The incredible emergence of Instagram influencers has generated massive opportunities for brands looking to work with authentic marketing ambassadors to promote their products. Influencer marketing allows you to reach a target audience that is far more personal and genuine than conventional advertising. So, instead of a sales pitch to your consumers, the influencers help you build relationships with them.
Benefits of Paid Social
Because of the nature of paid social intelligence software, including Facebook Ads and TikTok ads, they allow us to identify new pockets of future customers.
Our proven framework can be applied to almost any industry, audience or brand. Through recognition, consideration and conversion, we develop powerful customer funnels tailored to bring you results.
As our paid media service helps you reach a broader range of target audiences, you get the chance to understand the needs and desires of your customers. The more you know them, the better you will get at creating ads that really entice them into buying from you. Allow us to expand your brands’ outreach and audience insights effortlessly.
By utilising the most high converting and undervalued platforms, such as TikTok Ads, we can bring a whole new set of eyes to your brand. We bridge the gap, facilitating better market visibility.
It’s simple, the more people know about you, the higher chances of them visiting your website. We pay special attention to maintaining content’s consistency in style and messaging across all of your platformsm including your website, blogs, and social media ads. Our paid social services offer you all of these benefits under one umbrella.
Scaling ads on social networks is an on-going process. We use unique techniques and apply them to proven paid social strategies to scale your campaigns and ad revenue, effectively. This including features such as Facebook lookalike audiences which are used to re-target people who have already visited your website, or engaged with your brand in some way. These allow us to identify customers who have similar interests and buying habits to your existing customers.
We increase your budget based after initial testing to scale the ads and audience interests that work cohesively to deliver results. Our real-time data access will help us to tactfully analyse and optimise your campaign everyday to drive more conversions, and get closer and closer to your most engaged audiences. And with the power of Paid Social budgets, we can speed this process up.
Our paid social services will not only help you attract more new customers. We will help you to retain them, by offering them a customised experience. Pamper your customers, and they will definitely come back with more business.
Retargeting (otherwise known as remarketing) is one of the most efficient ways to keep your existing customers coming back to buy more. It involves the process of creating custom audiences made up of people that have visited your website or engaged with your content. Enquire about our paid social services, today.
Why Choose our Paid Social Agency Services
We are a leading TikTok influencer marketing agency that wins the hearts of Millennials and Gen Z on daily basis. Our managing director, Inigo Rivero was one of TikTok’s first employees and has valuable insights into how the platform works.
Our senior experts have more than 20 years of influencer marketing experience. Not only that, our team has worked with more than 100 top global brands.
Whether you are a domestic brand or a company with international operations, we at House of Marketers can help.
Our team has global outreach with managers across North America, South America, Europe, Asia, and UAE. Additionally, we have multi-lingual in-house speakers, spanning across English, German, Spanish and French.
Our experienced team knows how to deliver results. Whether you’re looking to reach and engage new audiences or lower your cost per acquisition, we have the in-house team to do so. Work with us so we can leave your competitors in the dust.
Our market-leading team is social-first, data-driven, creative and reliable. Let us help create a TikTok influencer marketing campaigns that make the world listen.
What Clients Love About Us
What Our Clients Love About Us
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Partner with our Leading Global Paid Media and Influencer Marketing Agency.
Please complete the form below to enquire about a partnership. Our friendly partnerships team will contact you as soon as possible to schedule a consultation call. After the call, our team will prepare a solid marketing proposal and full strategy for the execution of your next campaign!
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52 Bedford Row, London WC1R 4LR