IFUN Games TikTok Campaign Case Study
IFUN Games TikTok Campaign Case Study
We Generated An Incredible $1.21 CPI For iFUN Games' New Mobile App Launch
OUR CLIENT
About IFUN Games
Since its establishment, iFUN Games has quickly risen to prominence as a key player in the gaming industry. With a steadfast dedication to creating top-tier products and content, the company prioritizes delivering unparalleled experiences to its vast global user community.
OUR CLIENT
About iFUN Games
Since its establishment, iFUN Games has quickly risen to prominence as a key player in the gaming industry. With a steadfast dedication to creating top-tier products and content, the company prioritizes delivering unparalleled experiences to its vast global user community.
The Problem
iFUN Games required a specialist TikTok marketing agency to really help kickstart their influencer marketing journey by generating high quality installs at a low cost.
Target audience
- Region: USA
- Age: 18+
Our Approach
House of Marketers and iFUN GAMES recruited passionate TikTok influencers to tell the story of their new game launch, FINAL 5.
By partnering a group of tech-savvy TikTok influencers, and utilising the brains of our content creation team (who know game marketing inside out), we were able to rapidly convert users. We created a huge impact during their new ‘FINAL 5’ mobile game launch. These video assets helped to boost the growth of their game and keep momentum during the whole launch period, and beyond.
Incredible Results
- We generated an unbelievable buzz about their new FINAL 5 mobile app game
- A impressive industry CPI of $1.21 was generated on TikTok for iFUN GAMES
- A very low $0.12 cost per click beat the targets set by the client
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What Our Clients Love About Us
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