TikTok Guide: ABO or CBO (Ad Group or Campaign Budget Optimization)
Determining whether to use ABO or campaign budget optimization (CBO) on TikTok can be a tricky decision. Both have their pros and […]
TikTok Bidding Update – What Does it Mean for Marketers?
Marketers and advertisers are always looking for new ways to reach their target audiences. With the recent TikTok bidding update, the platform’s […]
Advertising On TikTok Costs (With Metrics Per Campaign Type)
There’s no such thing as a free lunch, and that can be applied to social media marketing. Advertising on TikTok is no […]
TikTok’s Royalty-Free Music Library for Ad Content (600K+ songs)
With nearly every TikTok video containing music, often contemporary popular songs you’d stream or hear on the radio, you might easily believe […]
7 Best TikTok Ads of 2022 (and 2023) So Far
We’re in 2023 now, and we’ve decided to look at some of the best TikTok ads across 2022 and 2023. With over […]
The Best TikTok Paid Ads Guide for Beginners
Our TikTok Paids Ads Agency team has decided to release a TikTok ads guide for beginners looking to master TikTok ads. […]