
TikTok Guide: ABO or CBO (Ad Group or Campaign Budget Optimization)
Determining whether to use ABO or campaign budget optimization (CBO) on TikTok can be a tricky decision. Both have their pros and […]

Can’t Target the US/ Europe with your TikTok Ads Manager? Here’s Help
Let’s say you run a business based in Hong Kong but you have a app or website that is ideally suited (or […]

TikTok Bidding Update – What Does it Mean for Marketers?
Marketers and advertisers are always looking for new ways to reach their target audiences. With the recent TikTok bidding update, the platform’s […]

TikTok’s Royalty-Free Music Library for Ad Content (600K+ songs)
With nearly every TikTok video containing music, often contemporary popular songs you’d stream or hear on the radio, you might easily believe […]

Top 21 App Marketing Agencies for Growing App Installs in 2022
How do you market an app? Are you thinking of hiring an app marketing agency? You have come to the right place. […]

The Importance of TikTok Ad Hooks (The First 3 Seconds)
TikTok Ad Hooks that Demand Audience Attention TikTok’s Gen Z audiences and most of TikTok’s millennial audiences often lack patience, particularly when […]

TikTok Retargeting – How to Retain Customers for Years with TikTok Ads
Retaining your customers with TikTok Retargeting Ads Suppose you are a Founder or marketing professional, and you understand that TikTok retargeting plays […]