Instagram Adds Audience Growth Tracking and Reels Engagement Data to Insights
Overview Instagram introduces new performance metrics, giving creators and marketers micro-level guidance on audience engagement. These updates sharpen engagement measurement across Reels, […]
NIVEA’s Use of TikTok and UGC to Reinvent Itself for a Skincare-Savvy Audience
When you think of NIVEA, you probably picture a blue tin, a familiar scent, and a no-fuss moisturiser you’ve seen on drugstore […]
How StarFace Turned Skincare Into an Internet Sensation For Gen Z Audiences
The idea that a face pimple patch sticker brand could reach $90 million in revenue might sound like a miracle. But the […]
Facebook & YouTube Crack Down on Unoriginal Content
Overview New algorithm update cracks down on reposted material and aims to reward authentic creators Clarification on what classifies as original […]
How Peloton Turned UGC and Community into its Greatest Growth Engine
You’ve seen the bike. You’ve heard the name. Maybe you’ve even taken a class. Before Peloton became shorthand for home workouts, the […]
Latest News Suggests TikTok to Launch US-Only App Soon
Overview TikTok is building a U.S.-exclusive version of the app to bypass the issues it’s facing in the USA. Slated for release […]
YouTube Opens the Doors to Smarter Brand-Creator Partnerships
Overview: YouTube is making it easier for brands to discover the right creators and for creators to land more lucrative deals. […]
How to Get TikTok Famous: Ultimate Brand Guide
We all remember the disco-dancing raccoon “Pedro, Pedro.” It felt like the song and the raccoon were everywhere, taking over our feeds […]
Wellness Influencers: Powerful Strategy Guide for Wellness Brands
In the health and wellness industry, you are not just selling products or services; you’re becoming part of someone’s journey toward feeling […]
Brand Strategy Guide: How To Go Viral on Instagram
For marketers, ‘going viral’ has long been the holy grail, an elusive achievement that promises massive reach, unparalleled engagement, and brand […]
Major Brands Are Shifting Budgets Towards Influencer Marketing
Overview Influencer-led content is now a top priority for advertisers in 2025 Learn about how big brands plan on using influencer marketing […]
25+ Best Content Creation Agencies in USA
We all know quality trumps quantity any day! But in today’s content-saturated landscape, it often feels like quantity wins out. The internet […]
Top 25 Food Influencers in the U.S. Helping Brands Sell Out Stock
Even legacy brands are shifting their budgets toward influencer marketing, recognising it as a driver of growth & not just a trend. […]
Creative Optimisation in 2025: Meta’s Top Tips for Smarter Ads
Overview Meta shares ad tips based on 1M+ ad creatives statistics. New insights reveal how emotional storytelling, AI tools, and creative variety […]
Trump May Grant TikTok Yet Another Extension
Overview President Trump might issue a third executive order to delay TikTok’s sell-off requirement, keeping the app live in the U.S. past […]
![15+ Best Examples of Creative Influencer Marketing Campaigns [Campaign Highlights + Impact]](https://houseofmarketers.com/wp-content/uploads/2024/11/Featured-img-5.png)
15+ Best Examples of Creative Influencer Marketing Campaigns [Campaign Highlights + Impact]
When done right, influencer marketing builds trust and excitement through real connection. These campaigns engage audiences with stories, personalities, and experiences that […]
20+ Social Media And Influencer Marketing Agencies in Philadelphia (2025)
In Philadelphia, a new generation of marketing agencies is changing the game blending influencer or creator partnerships, paid social, and razor-sharp strategy […]
20+ Top Marketing Agencies in TAMPA (2025)
Looking for a Social media marketing agency in Tampa? In 2025, Tampa’s digital scene is more competitive, and more creative, than ever. […]
27+ Best Social Media Marketing Agencies in Atlanta (2025)
From viral TikTok and Instagram campaigns to ROI-driven ad strategies, Atlanta is home to some of the most dynamic social media marketing […]
25+ Top Marketing Agencies in DENVER (2025)
You know social media matters, but figuring out who to trust with your content online? That’s the hard part! With every agency […]
30+ Best TikTok Marketing Agencies in the USA (2025)
TikTok is a powerhouse platform reshaping how brands connect with consumers. And despite recent controversies regarding the potential TikTok ban, we’re extremely […]
Google Launches AI Mode, Deep Search, and Virtual Try-Ons in Massive I/O 2025 Rollout
Overview Google is reimagining how users browse, buy, and connect with its latest updates. Update features AI-powered product discovery and automated checkout, […]
Meta Will Enable Advertisers to Test Experimental AI Features
Overview Meta’s new Early Release program brings generative AI tools straight to marketers before the public sees them. Learn about how to […]
Instagram Announces New Messaging and Visual Updates: What You Need to Know
Overview In the new Instagram update, Users can read audio messages in DMs when sound is off or unavailable. Allows longer voice […]
30+ Social Media And Influencer Marketing Agencies in Chicago
With hundreds of agencies out there, finding the right one can feel overwhelming. Do you need a team that understands paid media? […]
TikTok Ownership Talks Resume as U.S. Eases China Tariffs
Overview U.S. announces tariff reduction on Chinese imports, easing trade tensions. Trade de-escalation may revive stalled TikTok ownership talks between the U.S. […]
Meta’s 2025 Ad Updates: Adding Smarter Tools for Creators, Brands & Video Campaigns
Overview Meta is testing ad placements alongside the most popular Reels to help brands align with real-time trends and conversations. New tools […]
Meta Provides Guidance for Advertisers to boost performance
Overview Meta shares five key advertising tips following its Q1 2025 earnings call to help brands improve ad results. Meta releases a […]
40+ Best Social Media Agencies in New York City (NYC) 2025
If you’re looking to grow your brand online, New York is home to some of the most creative, data-driven, and culture-connected marketing […]
35+ Best Social Media Agencies in the United Kingdom (UK)
When it comes to growing your business online, partnering with the right social media marketing agency in London or across the UK […]
Best 30+ Influencer Marketing Agencies in the UK
If you’re serious about growing your brand through social media—especially on TikTok, Instagram and YouTube —you need the right agency behind you. […]
Instagram Launches ‘Blend’ Reels Sharing Feature
Overview: Instagram launches new Blends Reels feature. A new Reels-sharing feature that creates a shared feed between users or groups based on […]
TikTok Negotiation, US-China Trade Fallout & its Implications for Marketers
Overview Trump’s reintroduced tariffs on Chinese trade have caused China to reject the proposed TikTok deal, further complicating negotiations. Instagram is making […]
Inside Scoop on AI Doll Trend
Overview The AI doll Trend in a nutshell and its importance for marketers and businesses. House of Marketers insights for businesses and […]
30+ Best Social Media Influencer Marketing Agencies in New York
Looking to partner with a bold, data-driven influencer marketing agency in NYC that can actually move the needle? You are in the […]
Instagram’s Growth Strategy for 2025
Overview Instagram’s Chief shares tips on Instagram Growth Tips about How to Grow Your Profile in 2025 House of Marketers’ breakdown of […]
Nike’s Influencer Marketing Social Media Strategy Explained
Watching a Nike ad feels like you could run through a brick wall—and come out stronger on the other side. It fires […]
Big Changes for Instagram Reels: Longer Videos & a Smarter Algorithm
Overview Instagram expands reels time to 3 Minutes. Algorithm changes introduced earlier last year are now implemented completely. Instagram Offers practical advice […]
30+ Instagram Stats Every Marketer Needs to Know: Instagram Social Media Marketing
With a staggering 130 million people tapping on shopping posts every month, it’s clear that Instagram is the powerhouse for engagement, e-commerce, […]
Leverage Major Events on TikTok with Tentpole Marketing
Overview TikTok’s new research report highlights how brands can leverage tentpole event marketing to maximise engagement. Tentpole marketing is a strategy of […]
TikTok Ban Update: Trump Says TikTok Deal ‘Coming Soon’
Overview Only 25 days remain for TikTok to finalise a U.S. sell-off deal under the current extension. Oracle Emerges as the Leading […]
30+ Best Social Media Influencer Marketing Agencies in the US
Partnering with the right influencer marketing agency in the USA can completely transform your brand’s social media presence. Whether you’re aiming to […]
Instagram Adds Text-Only Testimonials to Partnership Ads
Overview Instagram Launches Text-Only Testimonials to Partnership Ads These are bite-sized endorsements that appear directly in the comments, allowing creators to share […]
TikTok Campaign For Skincare Brand Achieve 5M Views and 10K New Followers!
The beauty and cosmetics industry is a massive and growing market, with an estimated global value of $636.30 billion in 2024, according […]
Meta Expands Control Over Ad Placements for Marketers
Overview Meta’s new update gives advertisers more control over where their ads appear across Meta. This update includes features like expanded transparency, […]
Meta’s New ‘Breakthrough Bonus Program’ – Lifeline for Influencers Amid TikTok’s Uncertain Future
Overview Meta Launches Breakthrough Bonus Program for influencers, in case TikTok’s fate takes a turn for the worse. Meta is making the […]
30+ Best Ever TikTok Dance Challenges and Trends!
There’s something about a catchy beat and a few slick moves that makes TikTok dance challenges impossible to resist. One minute, you’re […]
Instagram Redesigns Profiles: Vertical Grids and More Features for Creators
Overview Instagram released a new update to make the app more customisable to help creators grow their audience and improve content. Instagram […]
Influencer vs. KOL Marketing: Differences and Pros & Cons
Think of the last time you made a purchase because of someone’s recommendation. Was it a skincare expert breaking down ingredients? A […]
![47 TikTok Statistics + Facts You Need to Know [Updated 2025]](https://houseofmarketers.com/wp-content/uploads/2025/01/onsite-update-important-tiktok-user-revenue-stats-featured.png)
47 TikTok Statistics + Facts You Need to Know [Updated 2025]
TikTok has firmly established itself as a key player in the marketing world, rapidly evolving from a burgeoning social network into a […]
Influencer Marketing for SaaS: Best Practices and Strategies for 2025
Gone are the days when SaaS companies solely relied on traditional advertising methods. The rise of social media has propelled influencer marketing […]
TikTok Gets a Second Life: President Trump Halts Ban For 75 Days
Overview TikTok’s U.S. ban lasted 20 hours before President-elect Trump intervened, partially restoring the app’s functionality for existing users while leaving its […]
TikTok’s 2025 Trends Report: What Marketers Need to Know to Stay Ahead
Overview TikTok’s released a 2025 emerging trends report that is a comprehensive guide for brands to adapt to evolving consumer behaviors and […]
What’s Next for Businesses After the TikTok Ban? House of Marketers’ Plan to Keep Brands Ahead
Article Overview U.S. TikTok ban could disrupt brand strategies and ROI Strategies for creators and brands after confirmed US TikTok ban. House […]
Influencer Marketing for Small Businesses: Guide for 2025
Are you a small business looking to try out influencer marketing in 2025? House of Marketers is an Influencer marketing agency and […]
US TikTok Ban – Supreme Court, President Trump, Brands and Creators
Quick summary of the potential TikTok US ban As the January 19, 2025 deadline approaches, the future of TikTok in the United […]
![Ultimate TikTok Marketing Guide for 2025 [Updated: 2025]](https://houseofmarketers.com/wp-content/uploads/2023/07/Ultimate-TikTok-Marketing-Strategy-Guide.png)
Ultimate TikTok Marketing Guide for 2025 [Updated: 2025]
It is no secret that TikTok is reshaping the marketing landscape. The social media platform has already captured the attention of over […]
![15+ Social Media Marketing Predictions in 2025 [Infographic]](https://houseofmarketers.com/wp-content/uploads/2025/01/Featured-Img.png)
15+ Social Media Marketing Predictions in 2025 [Infographic]
A Snapshot of Social Media Predictions in 2025 In 2025, social media is thriving with new tools and features. Yet audiences are […]
House of Marketers Launches New Office in Seoul, South Korea
House of Marketers To Launch New Office in Seoul to Empower Korean Brands for Global Social Success Seoul, South Korea – 9th, […]
TikTok’s Impact on E-Commerce: Emerging Trends and a Clouded Future
Overview TikTok and Ipsos released a report about TikTok’s impact on E-Commerce Key Themes include TikTok’s discovery-driven algorithm, emphasis on the advantages […]